Executive Summary

Kenya's growing demand for edible oils presents a significant investment opportunity in local oilseed production and value addition. We are developing a scalable agribusiness in Western Kenya focused on soybean, sunflower, and groundnut production, supported by an established network of smallholder farmers and led by an experienced Senior Agronomist with strong field expertise in crop production and farmer development. Our model integrates farmer mobilization, technical agronomic support, aggregation, storage, and market linkages to build a reliable and sustainable oilseed value chain. With increasing demand from processors, feed manufacturers, and edible oil markets, there is substantial potential to expand production, improve productivity, and create long-term commercial value. We are seeking strategic investment to scale farmer outreach, increase acreage under production, improve access to quality inputs, establish aggregation infrastructure, and develop processing capacity. Investors will gain access to an existing farmer base, strong local leadership, and a rapidly growing sector with significant opportunities for expansion. Beyond financial returns, this investment delivers measurable impact through higher farmer incomes, job creation, food security, and sustainable agricultural development. Seeking US$1-5M in equity or strategic investment to scale soybean, sunflower and groundnut production, aggregation, storage and processing in Western Kenya. Target investor ROI of 15-25% annually through growth in production, value addition and market expansion. The venture is led by Malaki Muruny, a Senior Agronomist based in Western Kenya with extensive experience in agricultural development, farmer training, and oilseed value chain promotion. Over the years, Malaki has worked directly with smallholder farming communities, providing technical support in soybean, sunflower, and groundnut production, crop management, farmer mobilization, and sustainable agricultural practices. Through established relationships with farmer groups and agricultural stakeholders across Western Kenya, the venture has access to a growing network of producers ready to expand production in response to market demand. This strong grassroots presence provides a solid foundation for scaling oilseed production and developing reliable supply chains. The business combines technical agronomic expertise with practical field experience in farmer capacity building, production planning, quality assurance, and value chain development. The leadership's deep understanding of local farming systems, market dynamics, and extension services positions the venture to successfully implement and manage a scalable agribusiness model. As the business grows, the management team will be strengthened through strategic recruitment and partnerships in finance, operations, processing, marketing, and agribusiness management. This approach will ensure strong governance, operational efficiency, and sustainable growth while delivering attractive returns to investors and creating lasting value for farming communities. The team's greatest strength is its direct access to farmers, technical expertise in oil crops, local market knowledge, and commitment to building a profitable, sustainable, and impactful agribusiness in Kenya's rapidly growing oilseed sector. The venture is currently in the investment and scale-up phase, with a clear growth strategy focused on increasing production volumes, strengthening aggregation systems, and developing value-added processing capabilities. Revenue growth will be driven by expanding acreage under cultivation, increasing farmer participation through contract farming arrangements, improving crop yields through modern agronomic practices, and capturing higher margins through processing and value addition. In the first year following investment, projected revenues are expected to reach US$1-2 million through the aggregation and marketing of oilseeds. By Years 2-3, revenues are projected to grow to US$3-5 million annually as production volumes increase, additional farmers are onboarded, and storage and distribution systems become fully operational. Beyond Year 3, revenues are expected to exceed US$5 million annually through the establishment of processing facilities producing edible oils, oilseed cakes for animal feed, and other value-added products. The venture targets gross margins of 25-35% and investor returns of 15-25% per annum, supported by strong market demand, import substitution opportunities, and a scalable business model. Investment capital will be deployed toward farmer input financing, mechanization, aggregation infrastructure, storage facilities, working capital, and processing capacity. Beyond financial performance, the business delivers significant social and environmental impact by increasing farmer incomes, creating rural employment, strengthening food security, and promoting sustainable agricultural practices. This combination of strong commercial potential, proven market demand, experienced leadership, and measurable impact makes the venture an attractive opportunity for investors seeking both financial returns and long-term value creation in Africa's agricultural sector. Risk Mitigation Strategy: To protect investor capital and ensure long-term sustainability, the business has developed a comprehensive risk management approach: Diversified Crop Portfolio: Production is spread across soybeans, sunflower, and groundnuts, reducing dependence on a single commodity. Established Farmer Network: Existing relationships with farmers reduce production startup risk and ensure reliable supply. Climate-Smart Agriculture: Adoption of improved seed varieties, soil management practices, integrated pest management, and water conservation techniques helps reduce climate-related risks. Market Diversification: Multiple sales channels including processors, livestock feed manufacturers, wholesalers, and regional buyers reduce market concentration risk. Phased Expansion Model: Investment will be deployed in stages, allowing growth to be aligned with market demand and operational performance. Professional Agronomic Oversight: Continuous technical support, farmer training, and production monitoring help maintain yield and quality standards. Value Addition Strategy: Processing and aggregation activities create additional revenue streams and reduce exposure to raw commodity price fluctuations. Strategic Partnerships: Collaboration with input suppliers, financial institutions, off-takers, and development partners strengthens operational resilience and market access. Kenya's oilseed sector presents a compelling investment opportunity driven by strong and growing demand for edible oils, animal feeds, and food processing inputs. Despite favorable agricultural conditions, local production of soybeans, sunflower, and groundnuts remains insufficient to meet domestic demand, resulting in significant imports of edible oils and oilseed products. This supply gap creates an attractive opportunity for investors to participate in the development of a profitable and scalable local value chain. Western Kenya is particularly well positioned for oilseed production due to its favorable climate, fertile soils, and large population of experienced smallholder farmers. The region has substantial potential to increase acreage under soybean, sunflower, and groundnut cultivation while improving productivity through modern agronomic practices and access to quality inputs. Demand for soybean products continues to grow from animal feed manufacturers, food processors, and edible oil producers. Similarly, sunflower and groundnut products are increasingly sought after by processors serving both domestic and regional markets. Growing health consciousness is increasing demand for vegetable oils perceived as healthier alternatives to traditional fats. The rapid growth of Kenya's livestock, poultry, dairy, and aquaculture sectors is driving demand for soybean meal and other protein-rich feed ingredients. At the same time, food processors are increasingly seeking reliable local suppliers to reduce dependence on imported raw materials and strengthen supply chain resilience. With rising population growth, urbanization, and increasing consumer demand for locally produced food products, the market outlook remains highly favorable. Our venture is strategically positioned to capitalize on these opportunities through an established network of farmers, strong technical expertise, and a scalable business model that integrates production, aggregation, storage, and processing. By strengthening supply chains and improving market access, the business aims to become a reliable supplier of high-quality oilseeds to processors and commercial buyers. The market offers multiple revenue streams across crop production, aggregation, processing, edible oil manufacturing, and animal feed ingredients, reducing reliance on any single customer or commodity. Combined with strong government support for agricultural transformation, increasing demand for locally sourced raw materials, and growing interest in sustainable agribusiness investments, the oilseed sector offers significant long-term growth potential. This investment opportunity targets a rapidly expanding market with strong fundamentals, clear demand drivers, limited local supply, and substantial potential for both financial returns and measurable social impact.