Executive Summary

Peramiho Institute of Health and Allied Sciences (PIHAS) is an emerging educational institution owned by Catholic Church located in Peramiho, within Ruvuma region of Tanzania, dedicated to providing high-quality medical education and training to aspiring healthcare professionals. As a newly entity, PIHAS aims to bridge the gap in healthcare education by offering a comprehensive curriculum that includes both theoretical knowledge and practical training tailored to the needs of the local community. It will participate in healthcare research and development initiatives, thereby creating opportunities for grants and partnerships with local and international organizations. By monetizing its programs through tuition fees and ancillary educational services, PIHAS seeks to establish itself as a leader in medical training while addressing the pressing healthcare workforce shortages. PIHAS is seeking funding from investors or financial institutions to support its initial and operational costs. Establishment of the University will include: 1. Construction of at least 8 lecture halls, 2 hostels, administration block. = $0.7m 2. Curriculum, staffing and operation costs =$0.2m 3. Transport system = $0.1m 4. Social human needs: cafeteria, shops, playing grounds and security fens =$0.1m The organizational structure of the Peramiho Institute of Health and Allied Sciences (PIHAS) is designed to support its mission of providing high-quality medical education, healthcare services, and research initiatives. At the helm, the institution will be governed by a Board of Trustees composed of experienced professionals from the healthcare and education sectors, ensuring strategic oversight and accountability. The day-to-day operations will be managed by an Executive Director, who will oversee various departments, including Academic Affairs, Administration, Finance, Admissions, and Community Engagement. Each department will be staffed with qualified personnel responsible for implementing the institution's programs and services, fostering a collaborative environment that encourages innovation and excellence. Faculty members will play a crucial role in delivering the curriculum and engaging in research, while administrative staff will support operational functions, ensuring that PIHAS meets regulatory requirements and maintains strong relationships with local healthcare providers and the community. This structured approach will enable PIHAS to adapt to challenges and opportunities in the healthcare education landscape while maintaining a focus on student success and community impact. The key management team of the PIHAS will consist of several critical positions to ensure effective governance and operational efficiency. The Vice Chancellor (VC) will oversee the overall strategic direction of the institution, ensuring that educational programs align with both regulatory requirements and community healthcare needs. The Deputy Principal in Academics Position (DPAP) will be responsible for curriculum development, faculty recruitment, and maintaining academic standards to ensure that students receive high-quality education and training. The Deputy Principal in Finance and Planning (DPFP) will manage the institution's financial resources, including budgeting, accounting, and securing funding to support infrastructure development and operational costs. Additional management roles will include the Dean, who will lead the academic division and oversee various healthcare programs, facilitating collaboration between faculty and students for a practical learning experience. Administrative leaders will handle student services, admissions, and community engagement initiatives, ensuring that the institution fosters a supportive and inclusive environment for all stakeholders. This structured management team will work collectively to position PIHAS as a leading provider of medical education and healthcare services in the Ruvuma region, ultimately contributing to the improvement of local healthcare outcomes. The financial plan for the Peramiho Institute of Health and Allied Sciences (PIHAS) outlines the projected revenue streams, funding requirements, and financial sustainability strategies to support our mission of providing exceptional medical education and healthcare services in Tanzania. As a newly established institution, we anticipate generating revenue primarily through tuition fees from students enrolling in our medical training programs, alongside supplementary income from educational services and healthcare initiatives offered to the community. PIHAS is prepared to generate a total revenue of TZS 540,000,000 =$207,692 in its first year of operations, with projected costs amounting to TZS 355,000,000=$136,538 resulting in a net revenue of TZS 185,000,000 =$71,154. This solid financial foundation will enable the institute to further invest in its growth and development, enhancing its offerings and impact within the community. In Year 2, with marketing efforts and community outreach yielding further interest, we foresee enrolment rising to 200 students, generating TZS 980,000,000 =$376,923 from tuition fees. We anticipate additional income of 80,000,000 TZS from educational services and community healthcare initiatives, bringing the total revenue for Year 3 to TZS 1,060,000,000 = $407,692. As operational costs are expected to rise to TZS 590,000,000 =$226,923 due to enhanced services and infrastructure, the net revenue for this year is projected at TZS 470,000,000 =$180,769. This financial growth will support continued investment in high-quality education and healthcare services, ensuring PIHAS's sustainability and contribution to the local community. The marketing and sales strategy for the Peramiho Institute of Health and Allied Sciences (PIHAS) is designed to establish a strong brand presence in the Tanzanian healthcare education landscape while effectively reaching potential students and healthcare professionals. With a focus on delivering quality medical education and community healthcare services, PIHAS will employ a multifaceted marketing approach that includes digital marketing, community outreach, partnerships with local organizations, and participation in educational fairs. Targeting individuals interested in pursuing careers in healthcare and medicine, our strategy will highlight the unique value proposition of PIHAS, which combines rigorous academic training with practical healthcare experience. By showcasing success stories, innovative teaching methods, and community impact, PIHAS aims to attract a diverse student body while fostering relationships with healthcare institutions that may benefit from our research and development initiatives. This comprehensive marketing plan will not only drive student enrolment but also enhance PIHAS's reputation as a leader in healthcare education in the Ruvuma region. The overall marketing approach for the Peramiho Institute of Health and Allied Sciences (PIHAS) will centre on establishing a strong brand identity that resonates with potential students and the community. Our primary objectives include raising awareness of PIHAS as a premier institution for medical education in Tanzania, attracting a diverse and motivated student body, and fostering partnerships with local healthcare organizations. By leveraging digital marketing strategies, engaging in community outreach, and participating in educational fairs, we aim to showcase our unique educational offerings and highlight our commitment to practical training and community health services. In addition, we will focus on building a reputation for academic excellence and innovative healthcare solutions through targeted communications that emphasize our curriculum's quality and the real-world applications of our training programs. By effectively positioning PIHAS as a leader in healthcare education and services, we aim to drive student enrolment, generate revenue through tuition and educational services, and ultimately enhance the health outcomes of the communities we serve. At PIHAS building and maintaining strong customer relationships will be a cornerstone of our operational strategy. We will implement a proactive approach by establishing dedicated support teams to assist students during their entire educational journey, from initial inquiries through to graduation. Regular engagement through personalized communication, feedback mechanisms, and mentorship programs will ensure that students feel valued and supported.